World's leading luxury magazine from the Wall Street Journal. October issue on newsstands 10/17.
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Analysis
The total number of IG users following @username on last update.
The total number of IG users that @username was following on last update.
Indicated the number of follower @username has for every user he/she follows.
Indicates how this user uses his/her Instagram account.
The number of photos in @username’s feed. It might not be the same as the total amount of photos posted over time as Instagram offers the option to delete a photo at any time.
The date when @username last posted a photo to his/her feed.
How often does @username usually post a new photo/video.
The average amount of likes a photo by @username gets.
Two users might have an average of 100 likes on their photos. One got 100 likes on every single one of his photos, while the other got 20 in most of them and 2000 in a couple. The first user will have a high consistency while the second one will have a low consistency.
A good consistency is always a good sign.
The average percentage of IG users who follow @username who like his/her photos.
A good engagement rate is a sign of a healthy and responsive community.
The average amount of comments a photo by @username gets.
The average percentage of IG users who follow @username who comment on his/her photos.
Two users might have an average of 10 comments on their photos. One got 10 comments on every single one of his photos, while the other got 2 in most of them and 200 in a couple. The first user will have a high consistency while the second one will have a low consistency.
A low comment consistency can indicate that the average amount of comments might have been affected artificially due to a promotion.
The average percentage of comments a photo gets in relationship to the likes.
popularity
315,130
317
macro influencer
@wsjmag is a macro influencer with 315,130 followers.
content
4,468
nan% vs. nan%
562 chars
0
Oct 12
+ daily
@wsjmag is incredibly active, publishing several times a day, with a great use of captions and no use of hashtags
community engagement
638 / 0.2%
52%
5 / 0.00002%
52%
@wsjmag's community is very poorly engaged but consistent
not good nor bad
very low
low
good
high
very high
History
30 days
90 days
all
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Oct 13
59
315,130
317
4,468
0.2%
638
5
Oct 12
841
315,071
317
4,466
0.22%
698
6
Oct 04
730
314,230
318
4,442
0.29%
905
6
Sep 30
203
313,500
318
4,431
0.41%
1,272
11
Sep 26
110
313,297
318
4,419
0.21%
664
5
Sep 24
140
313,187
318
4,413
0.26%
799
6
Sep 23
443
313,047
318
4,410
0.28%
890
8
Sep 20
216
312,604
318
4,401
0.34%
1,052
10
Sep 19
139
312,388
318
4,397
0.33%
1,044
16
Sep 18
266
312,249
318
4,394
0.44%
1,363
18
Sep 17
576
311,983
318
4,390
0.49%
1,532
17
Sep 16
215
311,407
318
4,388
0.43%
1,334
13
Sep 15
178
311,192
318
4,385
0.38%
1,194
9
Sep 14
260
311,014
318
4,381
0.28%
857
7
Sep 13
179
310,754
318
4,380
0.23%
708
5
Sep 12
214
310,575
318
4,377
0.25%
767
7
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Sep 11
263
310,361
318
4,374
0.28%
869
7
Sep 10
234
310,098
318
4,371
0.27%
848
9
Sep 09
192
309,864
318
4,368
0.28%
865
8
Sep 08
222
309,672
318
4,364
0.35%
1,090
9
Sep 07
236
309,450
318
4,361
0.33%
1,009
8
Sep 06
315
309,214
318
4,358
0.3%
929
7
Sep 05
167
308,899
318
4,356
0.22%
686
5
Sep 04
156
308,732
317
4,352
0.23%
723
7
Sep 03
149
308,576
317
4,349
0.25%
759
8
Sep 02
265
308,427
317
4,346
0.22%
673
7
Sep 01
154
308,162
317
4,343
0.2%
628
6
Aug 31
171
308,008
317
4,340
0.17%
537
5
Aug 30
120
307,837
317
4,337
0.16%
485
6
Aug 29
202
307,717
317
4,333
0.24%
730
9
followers vs
Feed
last 12
last 24
last 36
Jan 01 1970 GMT00:33
captions
When @mingsmithphoto was a little girl in Columbus, Ohio, in the 1950s, she brought her mother’s camera to her first day of kindergarten. There, she took pictures of students at her predominantly white school. Though those photos were lost, an image she took of her grade school classmates appears in her new book, "Ming Smith: An Aperture Monograph." Out in November, it also features the portraits she went on to take of important figures like James Baldwin, Grace Jones, Amiri Baraka and Sun Ra, as well as of anonymous people moving through their lives. “I think the feeling of the person or the event or whatever chooses me,” she says of these subjects. “If I’m walking down the street, it’s the way they hit the light.” Her new photo book also includes photographs of James Baldwin and Grace Jones. Read more about it at the link in bio. (🖋️: @laneflorsheim, 📷: Courtesy of Ming Smith and Aperture)
hashtags
Jan 01 1970 GMT00:33
captions
A phone interview with Carla Bruni is a calming experience. The singer-songwriter’s voice is soft but warm, a little breathy, like in her music. The way she describes her routines—drinking hot water in the morning, songwriting by hand at night—captures her sense of wellness and creativity.
Bruni, 52, started writing her sixth studio album at the end of last year. Recording the self-titled project was stalled because of quarantine (which the French call le confinement). As soon as she was able to in June, she and her team went to the studio where she records in Paris and completed the album in a little over a week.
“You know what? It was so nice to have no time to do it, ” she says. “It made me wonder if having time is really right because it gives you choice. When you have no choice, there’s another type of production—it’s more alive. You don’t have time to think.”
We talked to @carlabruniofficial about her favorite kind of mornings, her process of finding solitude before she starts songwriting and the life-changing piece of advice she received from both her husband and grandmother. Read about it at the link in bio. (🖋️: @laneflorsheim, 📷: @yannorhan)
hashtags
Jan 01 1970 GMT00:33
captions
: Pinks and blues add flights of fancy to starched shirts. (📸: @ethanjamesgreen for WSJ. Magazine, styling by Anastasia Barbieri, prop styling: @frau.juliawagner)⠀
You might not associate utilitarianism with comfort. Yet architect Massimiliano Locatelli’s vacation home in southern Italy shows that unpretentious design can be the greatest luxury. While traveling in Puglia, near the sole of the heel of Italy’s boot, Locatelli caught sight of a pair of bare-bones industrial buildings. After buying them he transformed the edifices into a kind of summer camp for hosting friends, one that emphasizes outdoor space and low-maintenance materials, allowing him more time for enjoying the rooftop pool and stunning sunset views and for sharing meals made with fresh local produce. “Everything works with the movement of the sun,” he says. “It’s about light, nature and space.” (🖋️: @samedford, 📷: @jamesmollison)
hashtags
Jan 01 1970 GMT00:33
captions
: A graceful vision in swingy skirts. (📷: @campbelladdy for WSJ. Magazine, styling: @clarerichardson1, casting: @pg_dmcasting)
: Bold paisleys and florals, mixed with white shirts or pants for contrast, bring a fresh energy for fall. 🍂 (📷: @daveyadesida for WSJ. Magazine, fashion editor: @alexgfisher)
@cary_fukunaga always envisioned a cinematic ending to his first mega-budget film: After completing “No Time to Die”—the 25th installment of the $16 billion James Bond franchise—the acclaimed writer-director would disappear into darkness. What Fukunaga didn’t foresee, however, was how long his fade-to-black would last or that his blockbuster-in-waiting would also remain hidden from view.⠀
⠀
With the world still besieged by Covid-19, there is as much fear as fanfare surrounding the release of @cary_fukunaga’s first Bond film. The buzz around the early trailers and the release of Billie Eilish’s title track has faded. Most major movies have shifted to 2021 or gone straight to video on demand or streaming. And “No Time to Die” is no different. In early October, the film was delayed once again to April 2021. When “No Time to Die” does finally brave a theatrical release, it will be one of the biggest and, as Daniel Craig’s final turn as Bond, arguably have the most at stake. Read more about it at the link in bio. (✒️: @alexb718, 📷: @bailey_studio for WSJ. Magazine)
hashtags
Jan 01 1970 GMT00:33
captions
You might not associate utilitarianism with comfort. Yet architect Massimiliano Locatelli’s vacation home in southern Italy shows that unpretentious design can be the greatest luxury. While traveling in Puglia, near the sole of the heel of Italy’s boot, Locatelli caught sight of a pair of bare-bones industrial buildings. After buying them he transformed the edifices into a kind of summer camp for hosting friends, one that emphasizes outdoor space and low-maintenance materials, allowing him more time for enjoying the rooftop pool and stunning sunset views and for sharing meals made with fresh local produce. “Everything works with the movement of the sun,” he says. “It’s about light, nature and space.” (🖋️: @samedford, 📷: @jamesmollison)
hashtags
Jan 01 1970 GMT00:33
captions
Your social calendar might not be filled up right now, but these looks are vibrant enough to make you feel like you’re red carpet ready. See all of them at the link in bio. (📷: @campbelladdy for WSJ. Magazine, styling: @clarerichardson1, casting: @pg_dmcasting)
Designer Jasper Morrison rarely has the chance to reconsider an object or a piece of furniture once his client signs off on it. This month, though, an artfully simple chair he came up with 23 years ago gets a second life thanks to Hermès, which invited the British industrial designer to expand on his work and add two companion pieces. Équilibre d’Hermès, as the new grouping is called, has been two years in the making, but its backstory feels of the moment, in tune somehow with the ponderous, pent-up fall of 2020. Read more about it at the link in bio. (✒️: @samedford, 📷: @romainlaprade)
hashtags
Jan 01 1970 GMT00:33
captions
The Gio Ponti Archives, in the artist’s former office in Milan, features some Ponti originals, including a modular desk and an upholstered armchair, as well as official reproductions by Molteni&C. Take a look inside, at the link in bio, (🖋️: @alicemcavanagh, 📷: @matthieusalvaing for WSJ. Magazine)
: Pinks and blues add flights of fancy to starched shirts. (📸: @ethanjamesgreen for WSJ. Magazine, styling by Anastasia Barbieri, prop styling: @frau.juliawagner)⠀
hashtags
#WSJMagStyle
analysis
This post got
115% more likes
compared to @wsjmag's average. It uses
inf% more hashtags
and its
caption is 70% shorter
1,135
1
Oct 08 2020 GMT18:47
captions
The Gio Ponti Archives, in the artist’s former office in Milan, features some Ponti originals, including a modular desk and an upholstered armchair, as well as official reproductions by Molteni&C. Take a look inside, at the link in bio, (🖋️: @alicemcavanagh, 📷: @matthieusalvaing for WSJ. Magazine)
hashtags
analysis
This post got
78% more likes
compared to @wsjmag's average. It uses
the average amount of hashtags
and its
caption is 45% shorter
997
8
Oct 11 2020 GMT01:04
captions
: Bold paisleys and florals, mixed with white shirts or pants for contrast, bring a fresh energy for fall. 🍂 (📷: @daveyadesida for WSJ. Magazine, fashion editor: @alexgfisher)
hashtags
#WSJMagStyle
analysis
This post got
56% more likes
compared to @wsjmag's average. It uses
inf% more hashtags
and its
caption is 68% shorter
comments
497
10
Oct 10 2020 GMT17:45
captions
: Vibrant tweed is well-matched against autumn winds. (📷: @campbelladdy for WSJ. Magazine, styling: @clarerichardson1, casting: @pg_dmcasting)
hashtags
#WSJMagStyle
analysis
This post got
100% more likes
compared to @wsjmag's average. It uses
inf% more hashtags
and its
caption is 74% shorter
997
8
Oct 11 2020 GMT01:04
captions
: Bold paisleys and florals, mixed with white shirts or pants for contrast, bring a fresh energy for fall. 🍂 (📷: @daveyadesida for WSJ. Magazine, fashion editor: @alexgfisher)
hashtags
#WSJMagStyle
analysis
This post got
60% more likes
compared to @wsjmag's average. It uses
inf% more hashtags
and its
caption is 68% shorter
882
8
Oct 11 2020 GMT14:35
captions
: A graceful vision in swingy skirts. (📷: @campbelladdy for WSJ. Magazine, styling: @clarerichardson1, casting: @pg_dmcasting)