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#skidmoreowingsmerrill
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Analysis
The total number of IG users following @username on last update.
The total number of IG users that @username was following on last update.
Indicated the number of follower @username has for every user he/she follows.
Indicates how this user uses his/her Instagram account.
The number of photos in @username’s feed. It might not be the same as the total amount of photos posted over time as Instagram offers the option to delete a photo at any time.
The date when @username last posted a photo to his/her feed.
How often does @username usually post a new photo/video.
The average amount of likes a photo by @username gets.
Two users might have an average of 100 likes on their photos. One got 100 likes on every single one of his photos, while the other got 20 in most of them and 2000 in a couple. The first user will have a high consistency while the second one will have a low consistency.
A good consistency is always a good sign.
The average percentage of IG users who follow @username who like his/her photos.
A good engagement rate is a sign of a healthy and responsive community.
The average amount of comments a photo by @username gets.
The average percentage of IG users who follow @username who comment on his/her photos.
Two users might have an average of 10 comments on their photos. One got 10 comments on every single one of his photos, while the other got 2 in most of them and 200 in a couple. The first user will have a high consistency while the second one will have a low consistency.
A low comment consistency can indicate that the average amount of comments might have been affected artificially due to a promotion.
The average percentage of comments a photo gets in relationship to the likes.
popularity
210,115
758
macro influencer
@skidmoreowingsmerrill is a macro influencer with 210,115 followers.
content
1,499
nan% vs. nan%
525 chars
9
Oct 09
couple times a week
@skidmoreowingsmerrill usually publishes a few times per week, with a great use of captions and hashtags
community engagement
1,420 / 0.68%
62%
10 / 0.00005%
55%
@skidmoreowingsmerrill's community is poorly engaged but consistent
Toward a better urban future—it's the theme of this year's World Architecture Day and the idea that drives our City Design Practice. Through our ongoing RegenCities initiative, we've partnered with community members and organizations to redefine the concept of urban development and to develop a new model for equitable economic growth.
Excited to share that a short film about RegenCities is now screening online as part of @sfurbanfilmfest. Learn more at the link in our bio.
New shot, old classic. @daveburk caught this view of the DeWitt Chestnut while out on assignment in Chicago. Built in 1965, the 42-story apartment building introduced the framed tube structural concept—a revolutionary approach that still informs tall building design today. Closely spaced columns of reinforced concrete help absorb horizontal wind loads, while allowing flexibility in the placement of interior columns and more options for the apartment layouts inside.
We’re revisiting DeWitt Chestnut and other historic SOM projects to capture them in a contemporary context. Stay tuned for more in the coming weeks.