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@kelloggsus

+
64,784
1.21%
787
109

bio

We’re reimagining cereal.

languages

english

Analysis

  • The total number of IG users following @username on last update.

  • The total number of IG users that @username was following on last update.

  • Indicated the number of follower @username has for every user he/she follows.

  • Indicates how this user uses his/her Instagram account.

  • The number of photos in @username’s feed. It might not be the same as the total amount of photos posted over time as Instagram offers the option to delete a photo at any time.

  • The date when @username last posted a photo to his/her feed.

  • How often does @username usually post a new photo/video.

  • The average amount of likes a photo by @username gets.

  • The average percentage of IG users who follow @username who like his/her photos.

    A good engagement rate is a sign of a healthy and responsive community.

  • The average amount of comments a photo by @username gets.

  • The average percentage of IG users who follow @username who comment on his/her photos.

  • Two users might have an average of 10 comments on their photos. One got 10 comments on every single one of his photos, while the other got 2 in most of them and 200 in a couple. The first user will have a high consistency while the second one will have a low consistency.

    A low comment consistency can indicate that the average amount of comments might have been affected artificially due to a promotion.

  • The average percentage of comments a photo gets in relationship to the likes.

popularity

64,784
27
micro influencer
@kelloggsus is a micro influencer with 64,784 followers.

content

358
43% vs. 57%
149 chars
1
Sep 23
monthly
@kelloggsus is not very active and usually publishes once a month, with a good use of captions and hashtags

community engagement

787 / 1.21%
53%
109 / 0.00168%
30%
@kelloggsus's community is decently engaged and consistent
not good nor bad
very low
low
good
high
very high

History

30 days
90 days
all
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Oct 13
10 64,784
27
358
1.21%
787
109
Oct 12
69 64,774
27
358
1.21%
787
109
Oct 08
67 64,705
27
358
1.21%
782
109
Oct 04
89 64,638
27
358
1.21%
779
108
Sep 30
147 64,549
27
358
1.2%
773
107
Sep 26
30 64,402
27
358
1.2%
771
107
Sep 25
5 64,372
27
358
1.2%
770
107
Sep 24
20 64,367
27
358
1.18%
762
107
Sep 23
64 64,347
26
357
1.26%
812
110
Sep 20
16 64,283
26
357
1.26%
807
109
Sep 19
39 64,267
26
357
1.25%
806
109
Sep 18
29 64,228
26
357
1.25%
803
109
Sep 17
27 64,199
26
357
1.25%
802
109
Sep 16
39 64,172
26
357
1.25%
800
109
Sep 15
17 64,133
26
357
1.24%
798
109
Sep 14
23 64,116
26
357
1.24%
798
108
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Sep 13
46 64,093
26
357
1.24%
797
108
Sep 12
43 64,047
26
357
1.24%
796
107
Sep 11
65 64,004
26
357
1.24%
793
107
Sep 10
63 63,939
26
357
1.24%
791
107
Sep 09
101 63,876
26
357
1.24%
789
107
Sep 08
73 63,775
26
357
1.23%
785
107
Sep 07
48 63,702
26
357
1.23%
784
106
Sep 06
158 63,654
26
357
1.23%
782
106
Sep 05
117 63,496
26
357
1.23%
779
106
Sep 04
149 63,379
26
357
1.22%
776
105
Sep 03
146 63,230
26
357
1.22%
771
105
Sep 02
53 63,084
26
357
1.22%
769
105
Sep 01
49 63,031
26
357
1.21%
765
104
Aug 31
54 62,982
26
357
1.21%
763
104
followers vs

Feed

last 12
last 24
last 36
comments comments
Jan 01 1970 GMT00:33
captions
We love that @poptartsus has teamed up with @unitedway to unwrap a better future. Join us TODAY at 8pm ET over on @unitedway to learn how you can turn your idea for helping your community into reality. See you there!
hashtags
#FutureUnwrappedChallenge #LiveUnited
comments comments
Jan 01 1970 GMT00:33
captions
SSSsss…. Boom! Kellogg’s® Minecraft Creeper Crunch Cereal has arrived. Available in stores now.
hashtags
#CreeperCrunch
comments comments
Jan 01 1970 GMT00:33
captions
Happy National S’mores Day! If only there was cereal that tastes like s’mores… Wouldn’t that be great? 👀
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Looking for some joy? Kellogg’s @joybol granola smoothie bowls are unexpectedly joyful! Just add liquid, stir, and enjoy. You can find them on Amazon and at joybolfoods.com
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Breakfast just got twice as awesome! New Kellogg’s MASHUPS cereal fuses Frosted Flakes and Froot Loops.
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
For a message from Kellogg Chairman and CEO, Steve Cahillane, visit our blog. Link in bio.
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
hashtags
#blackouttuesday
comments comments
Jan 01 1970 GMT00:33
captions
Thank you to everyone rising to the occasion, bringing the light. It’s your energy bringing better times.
hashtags
#MorningPeople #BetterDays
comments comments
Jan 01 1970 GMT00:33
captions
Through our @nokidhungry partnership, we’ve helped provide school breakfast to nearly 1 million kids. Now that many have lost the school breakfasts they rely on, kids need our support more than ever. @kelloggsus will match every dollar you donate up to $200,000 on . Donate today link in profile
hashtags
#GivingTuesdayNow #BetterDays
comments comments
Jan 01 1970 GMT00:33
captions
HAPPENING NOW | We partnered with @amazonlive and chefs across America to host At Home Cooking, a livestreamed cook-a-thon to support @feedingamerica. Together, we will be helping to provide meals to those in need. Tune-in to Amazon.com/live today from 10am-8pm ET to watch!
hashtags
#AtHomeCooking #BetterDays
comments comments
Jan 01 1970 GMT00:33
captions
To everyone around the world working so hard to bring breakfast to the table, thank you.
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Today is a very important day... it's National Cereal Day. To celebrate, we're introducing Limited Edition Peeps cereal! Marshmallow flavored cereal, with marshmallows. Did we mention marshmallows? @peepsbrand
hashtags
#NationalCerealDay

Posting times

last 12
last 24
last 36
All times are shown in GMT

by days

by hours

Hashtags

top 5
top 15
top 25
all
#BetterDays #AtHomeCooking #GivingTuesdayNow #MorningPeople #blackouttuesday
25%
8%
8%
8%
8%

Best performing posts

comments

kelloggsus's best performing instagram post
comments
351
Aug 25 2020 GMT19:21
captions
SSSsss…. Boom! Kellogg’s® Minecraft Creeper Crunch Cereal has arrived. Available in stores now.
hashtags
#CreeperCrunch
analysis
This post got
222% more likes
compared to @kelloggsus's average. It uses
the average amount of hashtags
and its
caption is 33% shorter
kelloggsus's best performing instagram post
comments
272
Jun 23 2020 GMT18:51
captions
Breakfast just got twice as awesome! New Kellogg’s MASHUPS cereal fuses Frosted Flakes and Froot Loops.
hashtags
analysis
This post got
150% more likes
compared to @kelloggsus's average. It uses
100% less hashtags
and its
caption is 30% shorter
kelloggsus's best performing instagram post
comments
139
Jun 04 2020 GMT15:15
captions
For a message from Kellogg Chairman and CEO, Steve Cahillane, visit our blog. Link in bio.
hashtags
analysis
This post got
28% more likes
compared to @kelloggsus's average. It uses
100% less hashtags
and its
caption is 40% shorter

Appears in collections