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@hersheys

+
304,538
0.67%
2,038
48

bio

We’re here to bring people together through the power of chocolate. #heartwarmingtheworld

languages

english

Analysis

  • The total number of IG users following @username on last update.

  • The total number of IG users that @username was following on last update.

  • Indicated the number of follower @username has for every user he/she follows.

  • Indicates how this user uses his/her Instagram account.

  • The number of photos in @username’s feed. It might not be the same as the total amount of photos posted over time as Instagram offers the option to delete a photo at any time.

  • The date when @username last posted a photo to his/her feed.

  • How often does @username usually post a new photo/video.

  • The average amount of likes a photo by @username gets.

  • The average percentage of IG users who follow @username who like his/her photos.

    A good engagement rate is a sign of a healthy and responsive community.

  • The average amount of comments a photo by @username gets.

  • The average percentage of IG users who follow @username who comment on his/her photos.

  • Two users might have an average of 10 comments on their photos. One got 10 comments on every single one of his photos, while the other got 2 in most of them and 200 in a couple. The first user will have a high consistency while the second one will have a low consistency.

    A low comment consistency can indicate that the average amount of comments might have been affected artificially due to a promotion.

  • The average percentage of comments a photo gets in relationship to the likes.

popularity

304,538
18
macro influencer
@hersheys is a macro influencer with 304,538 followers.

content

144
nan% vs. nan%
63 chars
1
Sep 30
couple times a week
@hersheys usually publishes a few times per week, with a poor use of captions but a good use of hashtags

community engagement

2,038 / 0.67%
75%
48 / 0.00016%
3%
@hersheys's community is decently engaged and consistent
not good nor bad
very low
low
good
high
very high

History

30 days
90 days
all
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Oct 13
161 304,538
18
144
0.67%
2,038
48
Oct 12
993 304,377
18
144
0.67%
2,036
48
Oct 08
1,055 303,384
18
144
0.67%
2,023
48
Oct 04
915 302,329
18
144
0.67%
2,014
47
Sep 30
874 301,414
18
143
0.65%
1,958
50
Sep 26
128 300,540
18
142
0.7%
2,105
58
Sep 25
221 300,412
18
142
0.66%
1,975
57
Sep 24
283 300,191
18
141
0.7%
2,100
60
Sep 23
738 299,908
18
143
0.66%
1,984
101
Sep 20
270 299,170
18
142
0.71%
2,134
114
Sep 19
397 298,900
18
142
0.71%
2,129
106
Sep 18
352 298,503
18
142
0.71%
2,112
58
Sep 17
300 298,151
18
142
0.7%
2,098
51
Sep 16
447 297,851
18
142
0.68%
2,028
50
Sep 15
370 297,404
18
141
0.71%
2,104
52
Sep 14
146 297,034
18
140
0.86%
2,552
69
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Sep 13
108 296,888
18
140
0.86%
2,547
69
Sep 12
78 296,780
18
140
0.86%
2,542
68
Sep 11
170 296,702
18
140
0.85%
2,533
67
Sep 10
117 296,532
18
140
0.84%
2,477
66
Sep 09
198 296,415
18
139
0.86%
2,538
69
Sep 08
156 296,217
18
139
0.86%
2,535
68
Sep 07
141 296,061
18
139
0.86%
2,532
68
Sep 06
179 295,920
18
139
0.85%
2,528
67
Sep 05
218 295,741
18
139
0.85%
2,524
67
Sep 04
175 295,523
18
139
0.85%
2,518
66
Sep 03
232 295,348
18
139
0.84%
2,492
66
Sep 02
142 295,116
18
138
0.85%
2,506
66
Sep 01
268 294,974
18
138
0.84%
2,485
66
Aug 31
204 294,706
18
137
0.85%
2,519
66
followers vs

Feed

last 12
last 24
last 36
comments comments
Jan 01 1970 GMT00:33
captions
A HERSHEY’S bar is made for sharing.
hashtags
#heartwarmingtheworld
comments comments
Jan 01 1970 GMT00:33
captions
Nothing brings everyone together faster than a HERSHEY’S bar
hashtags
#heartwarmingtheworld
comments comments
Jan 01 1970 GMT00:33
captions
Whip up a new twist on your favorite... chocolate milk. @gotmilk
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Dip, swirl, enjoy 😋
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Sundae, any day
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Dip, swirl, enjoy 😋
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Whip up a new twist on your favorite... chocolate milk. @gotmilk
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Before summer ends, go ahead and make s’more good times.
hashtags
#SmoresSaturday #heartwarmingtheworld
comments comments
Jan 01 1970 GMT00:33
captions
The magic of chocolate milk 😋
hashtags
comments comments
Jan 01 1970 GMT00:33
captions
Just in time for school, we’ve joined forces with your favorite super heroes. Collect all seven bars.
hashtags
#heartwarmingtheworld
comments comments
Jan 01 1970 GMT00:33
captions
We’ve joined forces with your favorite DC Super Heroes. Get yours before school starts
hashtags
#heartwarmingtheworld
comments comments
Jan 01 1970 GMT00:33
captions
Make s’more of what you love.
hashtags
#SmoresSaturday #heartwarmingtheworld

Posting times

last 12
last 24
last 36
All times are shown in GMT

by days

by hours

Hashtags

top 5
top 15
top 25
all
#heartwarmingtheworld #SmoresSaturday
50%
17%

Best performing posts

comments

hersheys's best performing instagram post
comments
660
Sep 09 2020 GMT19:14
captions
Before summer ends, go ahead and make s’more good times.
hashtags
#SmoresSaturday
#heartwarmingtheworld
analysis
This post got
1,275% more likes
compared to @hersheys's average. It uses
100% more hashtags
and its
caption is 5% shorter
hersheys's best performing instagram post
comments
57
Sep 02 2020 GMT12:23
captions
The magic of chocolate milk 😋
hashtags
analysis
This post got
19% more likes
compared to @hersheys's average. It uses
100% less hashtags
and its
caption is 49% shorter
hersheys's best performing instagram post
comments
40
Aug 28 2020 GMT18:13
captions
We’ve joined forces with your favorite DC Super Heroes. Get yours before school starts
hashtags
#heartwarmingtheworld
analysis
This post got
17% less likes
compared to @hersheys's average. It uses
the average amount of hashtags
and its
caption is 41% longer

Appears in collections