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instagram profile photo

@guerlain

+
1,329,722
0.33%
4,357
36

bio

The Parisian alchemist of beauty

languages

english

Analysis

  • The total number of IG users following @username on last update.

  • The total number of IG users that @username was following on last update.

  • Indicated the number of follower @username has for every user he/she follows.

  • Indicates how this user uses his/her Instagram account.

  • The number of photos in @username’s feed. It might not be the same as the total amount of photos posted over time as Instagram offers the option to delete a photo at any time.

  • The date when @username last posted a photo to his/her feed.

  • How often does @username usually post a new photo/video.

  • The average amount of likes a photo by @username gets.

  • The average percentage of IG users who follow @username who like his/her photos.

    A good engagement rate is a sign of a healthy and responsive community.

  • The average amount of comments a photo by @username gets.

  • The average percentage of IG users who follow @username who comment on his/her photos.

  • Two users might have an average of 10 comments on their photos. One got 10 comments on every single one of his photos, while the other got 2 in most of them and 200 in a couple. The first user will have a high consistency while the second one will have a low consistency.

    A low comment consistency can indicate that the average amount of comments might have been affected artificially due to a promotion.

  • The average percentage of comments a photo gets in relationship to the likes.

popularity

1,329,722
16
mega influencer
@guerlain is a mega influencer with 1,329,722 followers.

content

1,842
nan% vs. nan%
423 chars
4
Oct 12
+ daily
@guerlain is incredibly active, publishing several times a day, with a great use of captions and hashtags

community engagement

4,357 / 0.33%
70%
36 / 0.00003%
53%
@guerlain's community is poorly engaged but consistent
not good nor bad
very low
low
good
high
very high

History

30 days
90 days
all
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Oct 13
153 1,329,722
16
1,842
0.33%
4,357
36
Oct 12
1,508 1,329,569
16
1,841
0.34%
4,459
36
Oct 08
2,792 1,328,061
16
1,837
0.35%
4,652
35
Oct 04
1,262 1,325,269
16
1,833
0.3%
4,018
33
Sep 30
2,497 1,324,007
16
1,830
0.27%
3,600
29
Sep 26
514 1,321,510
16
1,825
0.26%
3,423
24
Sep 25
490 1,320,996
16
1,825
0.25%
3,299
23
Sep 24
613 1,320,506
16
1,824
0.27%
3,560
25
Sep 23
1,343 1,319,893
16
1,823
0.27%
3,623
27
Sep 20
650 1,318,550
16
1,820
0.26%
3,423
27
Sep 19
915 1,317,900
16
1,819
0.24%
3,223
27
Sep 18
1,647 1,316,985
16
1,818
0.24%
3,191
26
Sep 17
214 1,315,338
16
1,817
0.24%
3,179
27
Sep 16
205 1,315,124
16
1,816
0.23%
3,072
27
Sep 15
407 1,314,919
16
1,815
0.25%
3,267
31
Sep 14
305 1,314,512
16
1,814
0.24%
3,170
31
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Sep 13
305 1,314,207
16
1,813
0.21%
2,704
26
Sep 12
197 1,313,902
16
1,812
0.2%
2,628
24
Sep 11
271 1,313,705
16
1,811
0.2%
2,576
23
Sep 10
288 1,313,434
16
1,810
0.19%
2,526
23
Sep 09
165 1,313,146
16
1,809
0.19%
2,440
21
Sep 08
129 1,312,981
16
1,808
0.19%
2,532
21
Sep 07
340 1,312,852
16
1,807
0.19%
2,463
21
Sep 06
376 1,312,512
16
1,806
0.24%
3,201
24
Sep 05
740 1,312,136
16
1,805
0.24%
3,151
24
Sep 04
375 1,311,396
16
1,805
0.23%
3,026
22
Sep 03
34 1,311,021
16
1,804
0.25%
3,320
23
Sep 02
224 1,310,987
16
1,803
0.24%
3,163
22
Sep 01
11 1,310,763
16
1,802
0.24%
3,172
21
Aug 31
158 1,310,752
16
1,801
0.24%
3,116
22
followers vs

Feed

last 12
last 24
last 36

Posting times

last 12
last 24
last 36
All times are shown in GMT

by days

by hours

Hashtags

top 5
top 15
top 25
all
#Guerlain #GuerlainParfumeur #Perfume #MonGuerlain #LaPetiteRobeNoire
100%
100%
58%
50%
50%

Best performing posts

comments

guerlain's best performing instagram post
comments
77
Oct 10 2020 GMT08:14
captions
A timeless fragrance with a modern twist, Guerlain's iconic "heart-shaped" bottle has been boldly reinterpreted in order to house La Petite Robe Noire. Fading from black to powdery pink, the bottle's coloured overlay gives way to reveal the iconic little black dress that inspired the fragrance.
hashtags
#Guerlain
#GuerlainParfumeur
#LaPetiteRobeNoire
#Paris
analysis
This post got
114% more likes
compared to @guerlain's average. It uses
the average amount of hashtags
and its
caption is 29% shorter
guerlain's best performing instagram post
comments
69
Oct 05 2020 GMT09:48
captions
In this Eau de Parfum interpretation, the rose is given unbridled freedom of expression. It runs through the composition, from the top notes of Bulgarian rose essence with its fruity facets of raspberry and lychee to the more intense base notes of Turkish rose absolute. A true homage to the queen of flowers.’ - Guerlain Master Perfumer Thierry Wasser Delve into @william.amor’s poetic & sustainable work at our iconic 68 Avenue des Champs-Élysées Paris boutique with a dedicated exhibition until October 12th.
hashtags
#Guerlain
#GuerlainParfumeur
#MonGuerlain
analysis
This post got
92% more likes
compared to @guerlain's average. It uses
25% less hashtags
and its
caption is 24% longer
guerlain's best performing instagram post
comments
51
Oct 07 2020 GMT19:42
captions
Iconic. Timeless. Utterly irresistible. Created in 2012 by Guerlain Master Perfumer Thierry Wasser and Guerlain Perfumer Delphine Jelk, La Petite Robe Noire is a tribute to the enduring icon of la Parisienne. Rich notes of black cherry, rose, black tea, and patchouli weave together to create an unforgettable fragrance. Unabashedly feminine, completely addictive. @thierrywasser
hashtags
#Guerlain
#GuerlainParfumeur
#LaPetiteRobeNoire
#Perfume
#Paris
analysis
This post got
42% more likes
compared to @guerlain's average. It uses
25% more hashtags
and its
caption is 8% shorter

Appears in collections