She/Her
🌼 Retro style with a modern twist, recipes and DIY, currently remodeling our 1970’s home!
🏠: New York City / Austin
💌: manager@awwsam.com
languages
english
interests
Analysis
The total number of IG users following @username on last update.
The total number of IG users that @username was following on last update.
Indicated the number of follower @username has for every user he/she follows.
Indicates how this user uses his/her Instagram account.
The number of photos in @username’s feed. It might not be the same as the total amount of photos posted over time as Instagram offers the option to delete a photo at any time.
The date when @username last posted a photo to his/her feed.
How often does @username usually post a new photo/video.
The average amount of likes a photo by @username gets.
Two users might have an average of 100 likes on their photos. One got 100 likes on every single one of his photos, while the other got 20 in most of them and 2000 in a couple. The first user will have a high consistency while the second one will have a low consistency.
A good consistency is always a good sign.
The average percentage of IG users who follow @username who like his/her photos.
A good engagement rate is a sign of a healthy and responsive community.
The average amount of comments a photo by @username gets.
The average percentage of IG users who follow @username who comment on his/her photos.
Two users might have an average of 10 comments on their photos. One got 10 comments on every single one of his photos, while the other got 2 in most of them and 200 in a couple. The first user will have a high consistency while the second one will have a low consistency.
A low comment consistency can indicate that the average amount of comments might have been affected artificially due to a promotion.
The average percentage of comments a photo gets in relationship to the likes.
popularity
286,781
1,107
macro influencer
@aww.sam is a macro influencer with 286,781 followers.
content
2,880
nan% vs. nan%
432 chars
1
Oct 12
couple times a week
@aww.sam usually publishes a few times per week, with a great use of captions and a good use of hashtags
community engagement
6,264 / 2.18%
77%
177 / 0.00062%
33%
@aww.sam's community is well engaged and consistent
not good nor bad
very low
low
good
high
very high
History
30 days
90 days
all
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Oct 12
522
286,781
1,107
2,880
2.18%
6,264
177
Sep 26
27
287,303
1,110
2,878
2.18%
6,262
177
Sep 24
20
287,330
1,107
2,878
2.18%
6,254
177
Sep 23
17
287,350
1,107
2,878
2.17%
6,248
176
Sep 20
9
287,333
1,104
2,878
2.16%
6,204
175
Sep 19
30
287,324
1,104
2,878
2.15%
6,171
174
Sep 18
178
287,294
1,104
2,878
2.07%
5,940
162
Sep 17
7
287,472
1,104
2,876
1.85%
5,330
113
Sep 16
3
287,465
1,103
2,876
1.85%
5,325
113
Sep 15
193
287,468
1,103
2,876
1.85%
5,320
113
Sep 12
40
287,275
1,103
2,877
1.78%
5,110
108
Sep 11
0
287,315
1,101
2,875
1.78%
5,125
113
Sep 10
9
287,315
1,101
2,875
1.78%
5,127
112
Sep 09
48
287,306
1,100
2,875
1.67%
4,791
105
Sep 08
2
287,258
1,100
2,874
1.78%
5,113
111
Sep 07
28
287,256
1,101
2,874
1.72%
4,936
109
date
followers
following
uploads
eng. rate
avg. likes
avg. comments
Sep 06
65
287,284
1,100
2,873
1.72%
4,940
113
Sep 05
17
287,349
1,099
2,871
1.71%
4,927
116
Sep 04
22
287,332
1,099
2,871
1.71%
4,916
116
Sep 03
94
287,354
1,099
2,871
1.61%
4,627
109
Sep 02
106
287,260
1,098
2,870
1.76%
5,045
116
Sep 01
20
287,154
1,098
2,870
1.55%
4,465
107
Aug 30
5
287,134
1,098
2,869
1.88%
5,394
123
Aug 29
5
287,139
1,098
2,869
1.88%
5,388
123
Aug 27
17
287,134
1,099
2,869
1.87%
5,358
122
Aug 26
1
287,151
1,100
2,869
1.83%
5,267
121
Aug 25
1
287,150
1,099
2,868
1.87%
5,381
128
Aug 24
13
287,151
1,099
2,868
1.87%
5,365
128
Aug 23
20
287,138
1,100
2,868
1.84%
5,294
128
Aug 22
14
287,158
1,097
2,868
1.74%
4,990
121
followers vs
Feed
last 12
last 24
last 36
Jan 01 1970 GMT00:33
captions
We celebrated our 2nd anniversary yesterday and I simultaneously can’t believe it’s only been two years and already been two years! And our extra party guest this year 👶🏼🤰🏻 gave me a lot of acid reflux as a gift haha! So excited for our next journey in life together, love ya kid @kyleinthewilds!!! 💗 (Photo: @marycostaphoto, Florals: @wildmusefloral)
hashtags
Jan 01 1970 GMT00:33
captions
I haven’t had as much energy this year to do crazy costumes (I’ve got a lot of projects brewing though, baby included 😂), so I’m showing you the tutorial for this easy jack o’lantern costume +beret on the blog! Perfect for the pumpkin patch and all of your virtual Halloween parties, and is super still cute bump or not! 🎃🎃🎃 Do you all know what you’re dressing up as yet?? Link in profile
It’s October 1st, so turning that beehive into a spider nest!!!! 🕷🕸🕷🕸 After you all loved the Holiday tree hair last year, I wanted to give you an easy Halloween hair idea! Tease your hair into a beehive, hair spray web onto your hair, and twist in spider rings 🙌
hashtags
Jan 01 1970 GMT00:33
captions
My favorite little corner of the deck 💗 This space we made over with @athomestores has provided me with a much needed calm spot throughout the past few weeks of pregnancy, especially in the mornings when the wind is blowing the pergola shades and the birds are chirping. We’re going to get started with the other side of our deck next, and I’m thinking either fire pit or outdoor bar area? Which would you do??
✌️ Groovy, baby! ✌️ We’ve been keeping a BIG secret here the last few months, and @kyleinthewilds and I could not be more excited to welcome our groovy baby to the disco March 2021!!!!!! 📸: @studiok10photo
hashtags
Jan 01 1970 GMT00:33
captions
As we’re gearing up to wrap up some home projects, I wanted to share one of my favorite transformations we’ve ever done in our loft in NYC (swipe for the before!) ➡️ We did this on a tight budget and finished the whole space in under $300, excluding appliances. It was not the most ideal set up and our style has changed a little since then, but I definitely miss this cozy kitchen! 💗💗💗
hashtags
Jan 01 1970 GMT00:33
captions
So excited to share with you the full retro-themed meal I teased on stories!!! 🍧🥮 I’d been in a bit of a baking rut, and our at-home dinners have been on the same loop every week, so I decided to consult with some of my vintage recipe books to create this spread complete with a pineapple upside down cake, jello creations, @aperolusa’s , and even a pineapple shaped cheese ball! 🙌 I want to make these themed meals a regular thing, so what theme should we do next? +
Nail art is the only thing keeping me sane this year 🙃😅💅🏻 Celebrating the end of the longesttt week (did anyone else feel this??) tomorrow with some confetti nails by @theeditorialnail pre-pandemic.
hashtags
Jan 01 1970 GMT00:33
captions
You all know how much I loveee a 🍒cherry🍒 motif (and flavor!), so I was inspired by @drinkbai’s newest flavor, Zambia Bing Cherry to throw a virtual cherry-themed party with our friends. Each bottle of Bai is filled with exotic, real-fruit flavor that is infused with antioxidants and tea extract, and I think this is my favorite yet! P.S. I made the cherry centerpieces out of honeycomb decorations, and cherry napkin rings out of pipe cleaners and foam balls 🙌 Feeling my creativity slowly coming back!
I started Aww Sam out of my one bedroom apartment in Brooklyn back in 2015, and even today I wish I had multiples of myself to finish the tasks running your own business entails! 😅😂 Especiallyyy for the calls and emails haha! When I jumped into this venture, I had absolutely no knowledge on how to run a business, let alone, a business that was profitable enough as a full-time job. Five years later, my husband jumping on board, and a lottt of changes, and I still feel like I’m learning something new every day.
I recently started reading : Crafting Business on Your Own Terms by @jaimeschmidt who had a similar journey to my own when she started Schmidt’s Naturals. It's been so helpful learning about how to embrace and navigate growth, which is something I've been struggling with as my business expands. 📚 This book is such a great resource for any of you hoping to start your creative dreams, and even those that already have your own business.
I know a lot of you run small businesses, and I would LOVE to hear about how you started and what you do below!!! 👇 @booksparks
Let me introduce you to our finished guest room mural!!!! 🌼🎨 I’ve always wanted to do a large-scale mural in our home, so we partnered with @behrpaint to use my favorite minty green color, Wishful Green M410-2, from their new BEHRⓇ Color Trends 2021 Palette to paint this 60’s floral dream. We created our own stencils and were able to finish this whole wall in just a few hours with no detailed hand-painting necessary! 🙌 Head to the blog for the tutorial and make sure to check out the rest of the !
Used my favorite cookie-decorating technique today to make these cloud patterned cookies! (Inspired by @blush.daisy earrings and the nail art I did) ☁️🍪 The clouds are made out of cookie dough too, and it’s such an easy way to spruce up shortbread cookies if you’re like me and not great with icing.
✌️ Groovy, baby! ✌️ We’ve been keeping a BIG secret here the last few months, and @kyleinthewilds and I could not be more excited to welcome our groovy baby to the disco March 2021!!!!!! 📸: @studiok10photo
hashtags
analysis
This post got
120% more likes
compared to @aww.sam's average. It uses
100% less hashtags
and its
caption is 50% shorter
7,233
149
Sep 05 2020 GMT00:19
captions
Used my favorite cookie-decorating technique today to make these cloud patterned cookies! (Inspired by @blush.daisy earrings and the nail art I did) ☁️🍪 The clouds are made out of cookie dough too, and it’s such an easy way to spruce up shortbread cookies if you’re like me and not great with icing.
hashtags
analysis
This post got
15% more likes
compared to @aww.sam's average. It uses
100% less hashtags
and its
caption is 28% shorter
6,877
128
Sep 06 2020 GMT16:24
captions
I started Aww Sam out of my one bedroom apartment in Brooklyn back in 2015, and even today I wish I had multiples of myself to finish the tasks running your own business entails! 😅😂 Especiallyyy for the calls and emails haha! When I jumped into this venture, I had absolutely no knowledge on how to run a business, let alone, a business that was profitable enough as a full-time job. Five years later, my husband jumping on board, and a lottt of changes, and I still feel like I’m learning something new every day.
I recently started reading : Crafting Business on Your Own Terms by @jaimeschmidt who had a similar journey to my own when she started Schmidt’s Naturals. It's been so helpful learning about how to embrace and navigate growth, which is something I've been struggling with as my business expands. 📚 This book is such a great resource for any of you hoping to start your creative dreams, and even those that already have your own business.
I know a lot of you run small businesses, and I would LOVE to hear about how you started and what you do below!!! 👇 @booksparks
hashtags
#Supermaker
#ad
analysis
This post got
10% more likes
compared to @aww.sam's average. It uses
100% more hashtags
and its
caption is 154% longer
comments
13,799
876
Sep 17 2020 GMT16:49
captions
✌️ Groovy, baby! ✌️ We’ve been keeping a BIG secret here the last few months, and @kyleinthewilds and I could not be more excited to welcome our groovy baby to the disco March 2021!!!!!! 📸: @studiok10photo
hashtags
analysis
This post got
395% more likes
compared to @aww.sam's average. It uses
100% less hashtags
and its
caption is 50% shorter
7,233
149
Sep 05 2020 GMT00:19
captions
Used my favorite cookie-decorating technique today to make these cloud patterned cookies! (Inspired by @blush.daisy earrings and the nail art I did) ☁️🍪 The clouds are made out of cookie dough too, and it’s such an easy way to spruce up shortbread cookies if you’re like me and not great with icing.
hashtags
analysis
This post got
16% less likes
compared to @aww.sam's average. It uses
100% less hashtags
and its
caption is 28% shorter
6,312
131
Oct 07 2020 GMT23:05
captions
I haven’t had as much energy this year to do crazy costumes (I’ve got a lot of projects brewing though, baby included 😂), so I’m showing you the tutorial for this easy jack o’lantern costume +beret on the blog! Perfect for the pumpkin patch and all of your virtual Halloween parties, and is super still cute bump or not! 🎃🎃🎃 Do you all know what you’re dressing up as yet?? Link in profile